An art expert sees a ten-million-dollar sculpture and instantly spots it s a fake. A marriage analyst knows within minutes whether a couple will stay together. A fire-fighter suddenly senses he has to get out of a blazing building. A speed dater clicks with the right person ...
This book is all about those moments when we know something without knowing why. Here Malcolm Gladwell explores the phenomenon of blink , showing how a snap judgement can be far more effective than a cautious decision. By trusting your instincts, he reveals, you ll never think about thinking in the same way again.
About the Author
Malcolm Gladwell is the author of six international bestsellers: The Tipping Point, Blink, Outliers, What the Dog Saw, David and Goliath and most recently, Talking to Strangers. He is the host of the podcast Revisionist History, a staff writer at The New Yorker, and co-founder of the audio company Pushkin Industries. He graduated from the University of Toronto, Trinity College, with a degree in history. Gladwell was born in England and grew up in rural Ontario. He lives in New York.
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