Advanced Search Request a Book

ORDERS

Readings Orders 0

DEMANDS

Readings Demands 0

Sur/Petition: the Business Formula To Help You Stay ahead Of the Competition
[Paperback - 2019]
edward de bono
In Stock
List Price: £12.99
Our Price: Rs.1895 Rs.1705
Standard Discount: 10%
You Save: Rs.190
Category: Business
Sub-category: Business Self Help
Publisher: Vermilion Uk | ISBN: 9781785041914 | Pages: 240
Shipping Weight: .268 | Dimensions: null

Description

Don’t chase the market leader, be the market leader. Edward de Bono, the bestselling author of Serious Creativity and inventor of lateral thinking teaches you how to move beyond the baseline of competition and find success with sur/petition. It's simple. If you want to survive in the global marketplace a competitive streak is essential. But what if you want to do more than just survive? In Sur/petition de Bono explains how choosing to run in your own race instead of alongside others will give you the edge over other businesses and creating value monopolies will allow your business to not only survive but become successful. Broken down into 3 sections Sur/petition will explain: 1. Why most fundamental habits of management thinking maybe inadequate and even dangerous for your business 2. The difference between traditional competition and sur/petition 3. The meaning of ‘valufacture’ and how to create value for your business Drawing from his immense experience consulting the top corporations in the world, de Bono shows you how to go 'beyond competition' and create a new winning game.

About the Author

Edward de Bono invented the concept of lateral thinking. A world-renowned writer and philosopher, he is the leading authority in the field of creative thinking and the direct teaching of thinking as a skill.

Dr de Bono has written more than 60 books, in 40 languages, with people now teaching his methods worldwide. He has chaired a special summit of Nobel Prize laureates, and been hailed as one of the 250 people who have contributed most to mankind.

Also by the Same Author

View All
How To Have A Beautiful Mind
[Paperback - 2004]
edward de bono
In Stock
List Price: £14.99
Our Price: Rs.1595 Rs.1435
Standard Discount: 10%
You Save: Rs.160
How To Have Creative Ideas: 62 Exercises To Develop The Mind
[Paperback - 2007]
edward de bono
In Stock
List Price: £12.99
Our Price: Rs.2545 Rs.2290
Standard Discount: 10%
You Save: Rs.255
The Six Value Medals
[Paperback - 2005]
edward de bono
In Stock
List Price: £9.99
Our Price: Rs.1995 Rs.1795
Standard Discount: 10%
You Save: Rs.200
Think Before It's Too Late
[Paperback - 2009]
edward de bono
In Stock
List Price: £14.99
Our Price: Rs.2395 Rs.2155
Standard Discount: 10%
You Save: Rs.240
Lateral Thinking: An Introduction
[Paperback - 2014]
edward de bono
In Stock
List Price: £12.99
Our Price: Rs.2695 Rs.2425
Standard Discount: 10%
You Save: Rs.270
Serious Creativity: How To Be Creative Under Pressure And Turn Ideas Into Action
[Paperback - 2015]
edward de bono
In Stock
List Price: £20
Our Price: Rs.2795 Rs.2515
Standard Discount: 10%
You Save: Rs.280
The Mechanism Of Mind
[Paperback - 2015]
edward de bono
In Stock
List Price: £12.99
Our Price: Rs.2695 Rs.2425
Standard Discount: 10%
You Save: Rs.270
Teach Yourself To Think: Five Easy Steps To Direct, Productive Thinking
[Paperback - 2015]
edward de bono
In Stock
List Price: £10.99
Our Price: Rs.2345 Rs.2110
Standard Discount: 10%
You Save: Rs.235
Teach Your Child How To Think: Help Them Survive And Thrive
[Paperback - 2015]
edward de bono
In Stock
List Price: £10.99
Our Price: Rs.2395 Rs.2155
Standard Discount: 10%
You Save: Rs.240
Simplicity: Be A Sharper, Faster, Clearer Thinker
[Paperback - 2015]
edward de bono
In Stock
List Price: £10.99
Our Price: Rs.2395 Rs.2155
Standard Discount: 10%
You Save: Rs.240
Six Thinking Hats: Run Better Meetings, Make Faster Decisions
[Paperback - 2000]
edward de bono
In Stock
List Price: £10.99
Our Price: Rs.2295 Rs.2065
Standard Discount: 10%
You Save: Rs.230
Parallel Thinking: From Socratic Thinking To De Bono Thinking
[Paperback - 2016]
edward de bono
In Stock
List Price: £19.99
Our Price: Rs.2995 Rs.2695
Standard Discount: 10%
You Save: Rs.300

Bestsellers in Business

View All
Who Moved My Cheese? An Amazing Way To Deal With Change In Your Work And In Your Life
[Paperback - 1999]
dr spencer johnson
In Stock
List Price: £8.99
Our Price: Rs.1295 Rs.1165
Standard Discount: 10%
You Save: Rs.130
Principles: Life And Work
[Hardback - 2017]
ray dalio
In Stock
List Price: £30
Our Price: Rs.7795 Rs.7015
Standard Discount: 10%
You Save: Rs.780
Tools Of Titans: The Tactics, Routines And Habits Of Billionaires, Icons And World-Class Performers
[Paperback - 2016]
timothy ferriss
In Stock
List Price: £25
Our Price: Rs.4095 Rs.3685
Standard Discount: 10%
You Save: Rs.410
Linchpin: Are You Indispensable? How To Drive Your Career And Create A Remarkable Future
[Paperback - 2018]
seth godin
Out of Stock
Availability in 2-4 weeks on receipt of order
List Price: £9.99
Our Price: Rs.2195 Rs.1975
Standard Discount: 10%
You Save: Rs.220
Atomic Habits: An Easy And Proven Way To Build Good Habits And Break Bad Ones
[Paperback - 2018]
james clear
In Stock
List Price: £17.99
Our Price: Rs.3895 Rs.3505
Standard Discount: 10%
You Save: Rs.390
The Laws Of Human Nature
[Paperback - 2019]
robert greene
In Stock
List Price: $25
Our Price: Rs.4995 Rs.4495
Standard Discount: 10%
You Save: Rs.500
The Wealth Of Nations
[Paperback - 2003]
adam smith
Out of Stock
Availability in 4-6 weeks on receipt of order
List Price: $9.99
Our Price: Rs.2445 Rs.2200
Standard Discount: 10%
You Save: Rs.245
Freakonomics: A Rogue Economist Explores The Hidden Side Of Everything
[Paperback - 2009]
steven d. levitt
In Stock
List Price: £5.99
Our Price: Rs.1395 Rs.1255
Standard Discount: 10%
You Save: Rs.140
Rich Dad Poor Dad: What The Rich Teach Their Kids About Money That The Poor And Middle Class Do Not!
[Paperback - 2017]
robert t. kiyosaki
In Stock
List Price: $8.99
Our Price: Rs.2295 Rs.2065
Standard Discount: 10%
You Save: Rs.230
Chip War: The Fight For The World's Most Critical Technology
[Paperback - 2022]
chris miller
On Demand
Availability in 2-4 weeks on receipt of order
List Price: £14.99
Our Price: Rs.4195 Rs.3566
Standard Discount: 15%
You Save: Rs.629
The World For Sale: Money, Power And The Traders Who Barter The Earth's Resources
[Paperback - 2022]
javier blas
In Stock
List Price: £10.99
Our Price: Rs.2395 Rs.2155
Standard Discount: 10%
You Save: Rs.240
How Big Things Get Done: The Surprising Factors Behind Every Successful Project, From Home Renovations To Space Exploration
[Paperback - 2023]
bent flyvbjerg
Out of Stock
Availability in 2-4 weeks on receipt of order
List Price: £16.99
Our Price: Rs.3845 Rs.3460
Standard Discount: 10%
You Save: Rs.385