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Learning From Las Vegas: the Forgotten Symbolism Of architectural Form
[Paperback - 1977]
robert venturi
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Sub-category: Architecture
Publisher: The Mit Press | ISBN: 9780262720069 | Pages: 0
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Description

Learning from Las Vegas created a healthy controversy on its appearance in 1972, calling for architects to be more receptive to the tastes and values of "common" people and less immodest in their erections of "heroic," self-aggrandizing monuments. This revision includes the full texts of Part I of the original, on the Las Vegas strip, and Part II, "Ugly and Ordinary Architecture, or the Decorated Shed," a generalization from the findings of the first part on symbolism in architecture and the iconography of urban sprawl. (The final part of the first edition, on the architectural work of the firm Venturi and Rauch, is not included in the revision.) The new paperback edition has a smaller format, fewer pictures, and a considerably lower price than the original. There are an added preface by Scott Brown and a bibliography of writings by the members of Venturi and Rauch and about the firm's work.

About the Author

Robert Charles Venturi, Jr. is an American architect, founding principal of the firm Venturi, Scott Brown and Associates, and one of the major architectural figures in the twentieth century. Together with his wife and partner, Denise Scott Brown, he helped to shape the way that architects, planners and students experience and think about architecture and the American built environment. Their buildings, planning, theoretical writings and teaching have contributed to the expansion of discourse about architecture. Venturi was awarded the Pritzker Prize in Architecture in 1991; the prize was awarded to him alone despite a request to include his equal partner Denise Scott Brown. As of 2013 a group of women architects is attempting to get her name added retroactively to the prize.[1][2] He is also known for coining the maxim "Less is a bore" a postmodern antidote to Mies van der Rohe's famous modernist dictum "Less is more". Venturi lives in Philadelphia with Denise Scott Brown.

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