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future-proof your business: penguin business experts
[Paperback - 2020]
tom cheesewright
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Category: Business
Sub-category: Management
Publisher: Penguin Business Uk | ISBN: 9780241446447 | Pages: 176
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Description

A Financial Times book of the month It has never been more important for business leaders to look to the future. Yet, when we are living through some of the most uncertain times we have ever faced, it can feel daunting to know where to start. In Future-Proof Your Business, applied futurist Tom Cheesewright will reveal industry techniques and tools to help you: - Scan the near horizon for incoming shocks - Look to the far future to define long-term strategy - Accelerate decision-making in your business - Delegate power to the front line, speeding your response - Streamline your organisation so it's agile and can adapt to change In our uncertain times, leaders who keep their focus on the future will be the ones who prevail.

About the Author

Tom Cheesewright is the Applied Futurist, helping people and organisations around the world to see the future more clearly, share their vision, and respond with innovation. An accomplished speaker and broadcaster, he specialises in connecting tomorrow’s world to today’s experience, making sense of what’s happening next, and why.Tom’s clients include global 500 corporations, government departments, industry bodies and charities. Using a unique set of tools that he developed, and now teaches and licenses to others, Tom finds the critical intersections between today’s macro trends and the existing stresses in each client’s organisation and sector. These are the points at which the greatest change will take place.Tom is a frequent presence in the media, his face, voice, and unusual name recognisable from weekly appearances on TV and radio including BBC Breakfast, Channel 4’s Sunday Brunch, 5live, Radio 4, and TalkRadio, and in The Guardian, The Times, and The Evening Standard.

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