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Belonging Rules:Five Crucial actions That Build Unity and Foster Performance
[Hardback - 2023]
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Category: Business
Sub-category: Business - General
Additional Category: Leadership - Management
Publisher: Matt Holt | ISBN: 9781637744024 | Pages: 272
Shipping Weight: .461 | Dimensions: 6.25 x .97 x 9.38 inches

Wall Street Journal Bestseller

Leaders have an unprecedented opportunity to overcome the great disconnect between employers and employees by inviting individuals to become part of something bigger than themselves—to belong.

Belonging Rules gives leaders the tools, knowledge, and confidence to harness belonging to address the workplace’s most critical challenges.


The need to belong is innate and enduring, yet often elusive. Genuine belonging requires a bold approach, one that offers both depth and credibility to the work required from leaders whose organizations are craving a sense of connection, security, and acceptance. 

Belonging Rules offers nuanced, direct guidance for navigating both the pre-existing and ever-evolving social and organizational demands of today’s workplace. The five rules within, based on extensive research and application, create a framework to dissect and decode the complex, complicated, and controversial issues of the modern workforce. 

Executive coach and award-winning management consultant Brad Deutser gives leaders the confidence to address the most critical societal imperative—belonging. His approach doesn’t tell leaders what to do, rather he provides leaders with the how to:

  • Identify the heart of existing power structures and societal mandates
  • Reframe the impact of inclusion at an individual and organizational level
  • Challenge and fundamentally redefine the relationship with diverse stakeholders

Leading can be uncomfortable. This guide will empower leaders to shift attention, understanding, and effort toward bridging differences and uniting the “movable middle” which depowers the extremes, driving necessary change and desired performance.

Brad Deutser is the visionary leader behind Deutser and Deutser Clarity Institute (Houston, New York, Bermuda and Arizona).  He is a trusted counselor, executive coach and leadership guru for CEOs, Board Chairs, and top corporate management. His unique insights and original approach to affecting a human approach to sustainable organizational change have impacted top businesses, leading universities, professional sports franchises, and cause-based organizations. He is an expert in creating spaces and leadership capacity for belonging and inclusion. Brad is recognized for his ability to navigate complex, contentious, ambiguous business and people challenges, both inside and outside organizations.  He is sought after as an authority and innovative thinker on matters of organizational change, belonging, DEI, and complexity in leadership.  He is the bestselling author of Leading Clarity: The Breakthrough Strategy to Unleash People, Profit, and Performance.

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