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Coercion:Why We Listen To What "they" Say
[Paperback - 2000]
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Category: Psychology
Sub-category: Psychology
Additional Category: Political Science - 
Publisher: Riverhead Books | ISBN: 9781573228299 | Pages: 304
Shipping Weight: .266 | Dimensions: 5.23 x .82 x 7.96 inches

Noted media pundit and author of Playing the Future Douglas Rushkoff gives a devastating critique of the influence techniques behind our culture of rampant consumerism. With a skilled analysis of how experts in the fields of marketing, advertising, retail atmospherics, and hand-selling attempt to take away our ability to make rational decisions, Rushkoff delivers a bracing account of media ecology today, consumerism in America, and why we buy what we buy, helping us recognize when we're being treated like consumers instead of human beings.

Douglas Rushkoff is a New York-based writer, columnist and lecturer on technology, media and popular culture.

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