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Nation Of Rebels: Why Counterculture Became Consumer Culture
[Paperback - 2004]
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Category: Business
Sub-category: Business Self Help
Additional Category: Sociology
Publisher: Harper Business Usa | ISBN: 9780060745868 | Pages: 0
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In this wide-ranging and perceptive work of cultural criticism, Joseph Heath and Andrew Potter shatter the most important myth that dominates much of radical political, economic, and cultural thinking. The idea of a counterculture -- a world outside of the consumer-dominated world that encompasses us -- pervades everything from the antiglobalization movement to feminism and environmentalism. And the idea that mocking or simply hoping the "system" will collapse, the authors argue, is not only counterproductive but has helped to create the very consumer society radicals oppose. In a lively blend of pop culture, history, and philosophical analysis, Heath and Potter offer a startlingly clear picture of what a concern for social justice might look like without the confusion of the counterculture obsession with being different.

Joseph Heath (born 1967) is a professor of philosophy at the University of Toronto. He also teaches at the School of Public Policy and Governance. He received his bachelor of arts from McGill University, where his teachers included Charles Taylor, and his master of arts and doctor of philosophy degrees are from Northwestern University, where he studied under Thomas A. McCarthy and Jürgen Habermas. He has published both academic and popular writings, including the bestsellingThe Rebel Sell. His philosophical work includes papers and books in political philosophy, business ethics, rational choice theory, action theory, and critical theory.

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