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Willpower: Why Self-Control Is the Secret To Success
[Paperback - 2012]
roy f. baumeister
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Category: Business
Sub-category: Business Self Help
Publisher: Penguin Uk | ISBN: 9780141049489 | Pages: 0
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Description

What's the secret of success: brains, looks, connections? The real answer is willpower. Based on years of psychological research, this book shows how self-control is the most important factor in achieving what you want - and how you can discover the power in willpower. Whether it's ditching your usual to-do list, practicing positive procrastination or never making a decision before lunch, Willpower will teach you how to gain from self-control without pain, and take charge of your life. 'Phenomenally perceptive. Ignore it at your peril.' Stephen J. Dubner, coauthor of Freakonomics 'An instant classic . . . Willpower can help people lead better lives - be better parents, stay organized, and lose weight more wisely . . . a brilliant book.' Daily Beast 'Sinfully delicious - once you start reading, you won't be able to stop.' Daniel Gilbert, author of Stumbling On Happiness 'Immensely rewarding . . . filled with wise advice and insightful reflections.' Steven Pinker, The New York Times Book Review 'Willpower rather than self-esteem is the essential ingredient for a successful life . . . The good news is that, unlike intelligence, it is a muscle that can be exercised and encouraged to grow.' Sunday Times 'Willpower is back in fashion.' Observer'

About the Author

Dr. Roy F. Baumeisteris Social Psychology Area Director and Francis Eppes Eminent Scholar at Florida State University in Tallahassee, Florida. He is a social psychologist who is known for his work on the self, social rejection, belongingness, sexuality, self-control, self-esteem, self-defeating behaviors, motivation, and aggression. And enduring theme of his work is "why people do stupid things." He has authored over 300 publications and has written or co-written over 20 books.DOB from Wikipedia

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