Refusing to restrict itself to merely analysing the traditional graphic elements of cover art, this book goes into depth about the physical packaging itself, exploring formats, bindings, casings, materials, textures and finishes. From movie to music packaging, it explores the creative inspiration behind the packaging, looking at the artwork, typography, materials, printing techniques and formats. However, it also goes into detail about the practical considerations and restrictions, such as record company stipulations and the inclusion of essential materials and budgets. The book presents award-winning work from the last decade, showing how designers exploit the qualities of CD and DVD packaging to create highly collectible works of art.
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