Advanced Search Request a Book

ORDERS

Readings Orders 0

DEMANDS

Readings Demands 0

The Social Ceo:How Social Media Can Make You a Stronger Leader
[Hardback - 2019]
damian corbet
On Demand
Availability in 2-4 weeks on receipt of order
List Price: £20
Our Price: Rs.3745 Rs.3183
Standard Discount: 15%
You Save: Rs.562
Category: Business
Sub-category: Management
Publisher: Bloomsbury Uk | ISBN: 9781472967244 | Pages: 312
Shipping Weight: | Dimensions:

More Buying Options

Paperback Rs.2206

Description

Insights into why CEOs need to get social for business success, and how they can become effective social leaders.

While business leaders may feel that it s enough to hire social media managers and amend their marketing strategies, Damian Corbet shows why organizations need to do more to succeed in the Social Age--why CEOs need to "get social" to survive.

The Social CEO sets out to educate and inspire senior leaders to embrace the Social Age, teaching them the hows and whys of utilizing social media in order to make them stronger leaders. Social CEOs can effectively encourage engagement from their employees as well as other stakeholders and customers; they re better able to communicate their organization s objectives and values, gauge the climate in which they operate and improve their brand image.

Offering invaluable contributions from industry-recognized experts in social business, The Social CEO explores the many aspects of leading in the Social Age, such as storytelling, personal branding, managing risk and public relations. With chapters also written by practicing "social CEOs" working across a variety of sectors, from healthcare to sport, the book provides a wealth of insight into how social media can be used to gain a competitive advantage.

About the Author

Damian Corbet is a social media strategist, consultant and writer with over 20 years experience in public relations and communications. Damian runs The Social C-Suite, which he started in 2014 in order to promote social media to senior leaders, and is a well-known speaker at leadership events, conferences and roundtables on the subject of successful strategies for working with social media. Damian also conducts regular interviews with CEOs for his popular blog.

Bestsellers in Business

View All
The Lean Startup
[Paperback - 2011]
eric ries
In Stock
List Price: £14.99
Our Price: Rs.3345 Rs.3010
Standard Discount: 10%
You Save: Rs.335
Who Moved My Cheese? An Amazing Way To Deal With Change In Your Work And In Your Life
[Paperback - 1999]
dr spencer johnson
In Stock
List Price: £8.99
Our Price: Rs.1295 Rs.1165
Standard Discount: 10%
You Save: Rs.130
Principles: Life And Work
[Hardback - 2017]
ray dalio
In Stock
List Price: £30
Our Price: Rs.7795 Rs.7015
Standard Discount: 10%
You Save: Rs.780
Tools Of Titans: The Tactics, Routines And Habits Of Billionaires, Icons And World-Class Performers
[Paperback - 2016]
timothy ferriss
In Stock
List Price: £25
Our Price: Rs.4095 Rs.3685
Standard Discount: 10%
You Save: Rs.410
Linchpin: Are You Indispensable? How To Drive Your Career And Create A Remarkable Future
[Paperback - 2018]
seth godin
Out of Stock
Availability in 2-4 weeks on receipt of order
List Price: £9.99
Our Price: Rs.2195 Rs.1975
Standard Discount: 10%
You Save: Rs.220
Atomic Habits: An Easy And Proven Way To Build Good Habits And Break Bad Ones
[Paperback - 2018]
james clear
In Stock
List Price: £17.99
Our Price: Rs.3895 Rs.3505
Standard Discount: 10%
You Save: Rs.390
The Laws Of Human Nature
[Paperback - 2019]
robert greene
Out of Stock
Availability in 4-6 weeks on receipt of order
List Price: $25
Our Price: Rs.4245 Rs.3820
Standard Discount: 10%
You Save: Rs.425
The Wealth Of Nations
[Paperback - 2003]
adam smith
Out of Stock
Availability in 4-6 weeks on receipt of order
List Price: $9.99
Our Price: Rs.2445 Rs.2200
Standard Discount: 10%
You Save: Rs.245
Freakonomics: A Rogue Economist Explores The Hidden Side Of Everything
[Paperback - 2009]
steven d. levitt
In Stock
List Price: £5.99
Our Price: Rs.1395 Rs.1255
Standard Discount: 10%
You Save: Rs.140
Rich Dad Poor Dad: What The Rich Teach Their Kids About Money That The Poor And Middle Class Do Not!
[Paperback - 2017]
robert t. kiyosaki
In Stock
List Price: $8.99
Our Price: Rs.2295 Rs.2065
Standard Discount: 10%
You Save: Rs.230
Chip War: The Fight For The World's Most Critical Technology
[Paperback - 2022]
chris miller
On Demand
Availability in 2-4 weeks on receipt of order
List Price: £14.99
Our Price: Rs.4195 Rs.3566
Standard Discount: 15%
You Save: Rs.629
The World For Sale: Money, Power And The Traders Who Barter The Earth's Resources
[Paperback - 2022]
javier blas
Out of Stock
Availability in 2-4 weeks on receipt of order
List Price: £10.99
Our Price: Rs.2545 Rs.2290
Standard Discount: 10%
You Save: Rs.255