'Omoiyari is a form of selfless compassion - putting yourself in the shoes of others, and from their perspective anticipating their needs, acting in a way that might make them at ease, happy or comfortable.'
About the Author
Erin Niimi Longhurst is a half-Japanese, half-British writer and blogger. She currently works as a social media and digital consultant, helping charities, nonprofits, and foundations to improve their interactions with those who are important to them, by telling their stories more effectively online. Her blog, Island Bell, focuses on food, travel, and lifestyle. She is a graduate of the University of Manchester with a degree in social anthropology.
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