ORDERS

Readings Orders 0

DEMANDS

Readings Demands 0

Why We Do What We Do: Understanding Self-Motivation
[Paperback - 1996]
On Demand
Availability in 4-6 weeks on receipt of order
List Price: $19
Our Price: Rs.2845 Rs.2418
Standard Discount: 15%
You Save: Rs.427
Category: Self Help
Sub-category: Self Improvement
Additional Category: Psychology
Publisher: Penguin Books | ISBN: 9780140255263 | Pages: 240
Shipping Weight: .170 | Dimensions: null

What motivates us as students, employees, and individuals? If you reward your children for doing their homework, they will usually respond by getting it done. But is this the most effective method of motivation? No, says psychologist Edward L. Deci, who challenges traditional thinking and shows that this method actually works against performance. The best way to motivate people—at school, at work, or at home—is to support their sense of autonomy. Explaining the reasons why a task is important and then allowing as much personal freedom as possible in carrying out the task will stimulate interest and commitment, and is a much more effective approach than the standard system of reward and punishment. We are all inherently interested in the world, argues Deci, so why not nurture that interest in each other? Instead of asking, "How can I motivate people?" we should be asking, "How can I create the conditions within which people will motivate themselves?" "An insightful and provocative meditation on how people can become more genuinely engaged and succesful in pursuing their goals." —Publisher's Weekly

Edward L. Deci is a Professor of Psychology and Gowen Professor in the Social Sciences at the University of Rochester, and director of its human motivation program. He is well known in psychology for his theories of intrinsic and extrinsic motivation and basic psychological needs.

Bestsellers in Self Help

View All