Leapfrog:the New Revolution For Women Entrepreneurs

Description

For women entrepreneurs (and anyone sick of the status quo), this smart, unapologetic collection delivers fifty proven hacks to leapfrog over obstacles and succeed in business.

"A must-read for any woman who has a great idea and the nagging thought that doors are closed to her; Molina Niño helps to blow them open."--Publishers Weekly

Think the most critical factor for becoming a great entrepreneur is grit, risk-taking, or technical skills? Think again. Despite what every other business book might say, historical data show the real secret ingredients to getting ahead in business are being rich, white, and male.

Until now. Leapfrog is the decades-overdue startup bible for the rest of us. It's filled with uncompromising guidance for winning at business, your way. Leapfrog is for entrepreneurs of all stripes who are fed up with status quo advice--the kind that assumes you have rich friends and family and a public relations team.

Refreshingly frank and witty, author Nathalie Molina Niño is a serial tech entrepreneur, the founder and CEO of BRAVA Investments, and a proud daughter of Latinx immigrants. While teaching budding entrepreneurs at Barnard College at Columbia University and searching the globe for investment-worthy startups, she has met or advised thousands of entrepreneurs who've gone from zero to scalable business. Here she shares their best secrets in the form of fifty "leapfrogs"--clever loopholes and shortcuts to outsmart, jump over, or straight up annihilate the seemingly intractable hurdles facing entrepreneurs who don't have family money, cultural capital, or connections.

About the Author

Nathalie Molina Niño is the CEO and founder of BRAVA Investments, investing in high-growth, innovative businesses that deliver a measurable economic benefit to women. A technologist and coder by training, Molina Niño launched her first tech startup at the age of twenty. Molina Niño is also the cofounder Entrepreneurs@Athena at the Athena Center for Leadership Studies of Barnard College at Columbia University. She has served as a business and global growth advisor to industry leaders in the for- and non-profit sectors, including Disney, Microsoft, MTV, Mattel, and the Bill & Melinda Gates Foundation. Most recently, she stepped in as CRO of PowerToFly and led the launch campaign for Nely Galán's New York Times bestseller and company, Self-Made.