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Why People Don't Believe You...:Building Credibility From the Inside Out
[Paperback - 2018]
brian tracy
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Category: Business
Publisher: Berrett-koehler Publishers | ISBN: 9781523095896 | Pages: 224
Shipping Weight: .227 | Dimensions: 5.5 x .54 x 8.5 inches

Description

For some, projecting confidence and credibility is second nature. For others, it seems like a foreign language they'll never learn - until now. Rob Jolles delivers down-to-earth solutions for anyone looking to enhance the most basic need of all; to be believed. He leverages his over 30 years of experience to equip readers with empowering and practical tools for achieving business and social success.

Jolles argues that credibility is as much about attitude as it is about aptitude. So-called "soft skills" like pitch, pace, and tone of voice, are actually some of the most crucial factors in determining how people perceive us. As he puts it, "it's not the words, it's the tune" that really makes us memorable and credible.

This book is about finding the necessary magic to help others believe you. It requires an unshakable belief in yourself, so Jolles starts there. With that as a solid foundation, you can move on to the specific tactics and practices that will make you credible and convincing. But these can be tough to practice in the face of the inevitable setbacks we all face, so he also offers advice on maintaining courage and confidence when doubt naturally creeps in. And he concludes with a discussion of sustaining your newfound credibility for the long haul.

There isn't a soul on earth who hasn't questioned themselves at some point. And most of us are just one or two brutal rejections away from questioning all that we are. Why People Don't Believe You helps readers cultivate a robust mental framework and a set of what Jolles calls "performance skills" to tackle these doubts. You are good enough -and after reading this stirring book, you'll be ready to make the world believe that as well.

About the Author

A sought-after speaker and best-selling author, Robert L. Jolles teaches, entertains, and inspires audiences worldwide.Rob draws on more than thirty years of experience to teach people how to change minds. His keynotes and workshops on influence and persuasion are in global demand, including companies in North America, Europe, Africa, and the Far East. And, most importantly, his work inspires individuals and organizations to create real, lasting change by not just teaching clients how, but why.Today, Rob’s programs attract diverse audiences, from Global 100 companies to growing entrepreneurial enterprises, from parents to professional negotiators. His best-selling books, including Customer Centered Selling, Mental Agility®, and How to Run Seminars & Workshops have been translated into more than a dozen languages.He lives in Great Falls, Virginia.

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